To innovate means to adhere to the context, to changes in the environment, to the discoveries of science, it means not to lose sight of the market, to look, observe and propose concrete answers that are increasingly corresponding to the needs of customers, leveraging creativity to innovate its processes and products.

Innovation also and above all means putting the human element at the center because, if technologies are the first building block of change, the human element is the most important key to being able to introduce innovation in an organization.

Innovation management must permeate organizations at all functional levels and involve each member of the system in the expression of creative skills in an ethical process of continuous personal and business development. Management and technologies to promote innovation are themes that have always accompanied us in the professional field and for this reason, I decided, by creating, this place of comparison, to share our know-how with readers.

David Licursi